Got plans?

Stop hoping and start planning. Create a REAL strategy.


I teach and help you practice a framework for developing, executing on and governing a REAL strategy. It is developed by me, inspired by the book Good Strategy Bad Strategy: The Difference and Why It Matters by Richard P. Rumelt as well as the McKinsey strategy framework.


From my experience, surprisingly few, both entrepreneurs and successful leaders know little about how to create, execute and govern a strategy. Knowing the remarkable effects of a team that acknowledge their starting point, clearly knows where they are going, and performs predefined and agreed actions to bring them to the set destination; it's simply crazy to run any business without a REAL strategy.


The framework consist of four parts:


I do this for start-ups, scale-ups and grownup companies of all sizes.